Alf Nucifora, MBA (Harvard) is founder and chair of The Luxury Marketing Council chapter in Northern California, a global organization representing 1000+ leading consumer luxury brands. A native of Brisbane, Australia, his career in advertising and marketing spans corporate and agency work. After earning a B.A. from the University of Queensland, he worked for Fortune 500 companies in Australia and the United States. Leaving the corporate side to move into agency management, he settled in the San Francisco area in 2005, where he says the quality of life is incomparable.